Point-of-Sale Promotions
Create a Marketing Database using Point-of-Sale Promotions
Point-of-Sale (POS) Promotions provide a useful format for customer contact while collating customer profiles and garnering an understanding of your market. Data can be collected and used in future marketing and promotions.
Prize Draw Competition
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Devise a prize draw competition, then choose a start and end date, the prize and a competition keyword. |
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Phone X-on to set up the competition keyword on short code SMS number. |
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Entrant SMS the competition keyword along with email address, age, postcode, gender, interests, or any desirable information. Entrants receive a return SMS message confirming competition entry. |
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Create a marketing campaign advertising the prize draw, such as point of sale cards, leaflets and posters, to ensure that customers are aware of the promotion. |
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A winner is selected and allocated the prize. |
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The secure online website allows you to view and download all the entry data, including customer information for future marketing use. |
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Collect revenue for every SMS received during the promotion, dependant on the price point on the short code. |
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Use X-on's low cost Bulk SMS service for SMS marketing campaigns to the acquired database. |
Example Competition:
